Introduction
Vivo has taken the Indian smartphone market by storm with the launch of its new premium smartphone priced at just ₹14,000. At a time when most brands are offering mid-range devices with basic configurations in this price bracket, Vivo has gone the extra mile by packing 12GB RAM, 256GB internal storage, and 100W super-fast charging into a device that is designed to set new benchmarks in performance and affordability.
This smartphone is not only targeted at students, young professionals, and budget-conscious buyers but also at tech enthusiasts who crave flagship-like features at an affordable price. In this article, we will explore every detail of this new Vivo smartphone—from its stylish design and powerful hardware to its software experience, gaming capabilities, camera performance, battery life, pricing, EMI options, and how it compares to competitors in the same segment.
By the end, you’ll clearly see why this phone is creating massive buzz in India and why it could be one of the best-selling devices of the year.
Premium Design & Build Quality
One of the biggest highlights of Vivo’s smartphones has always been sleek and stylish design, and the new Vivo Premium smartphone continues that legacy. Despite being priced at just ₹14,000, the device looks and feels like a true flagship.
- Body Material: The smartphone comes with a glass back panel and a sturdy aluminum frame, giving it a premium feel in hand.
- Thickness & Weight: At just 7.9mm thickness and 178 grams weight, it is slim, lightweight, and comfortable for long usage.
- Colors: Available in bold gradient finishes like Midnight Black, Sky Blue, and Aurora White, it appeals to both young buyers and professionals.
- Display Protection: The screen is protected with Gorilla Glass 5, ensuring durability against minor scratches and drops.
Display
The Vivo Premium smartphone sports a 6.7-inch Full HD+ AMOLED display with ultra-thin bezels and a 120Hz refresh rate.
| Specification | Details |
|---|---|
| Display Size | 6.7-inch |
| Display Type | AMOLED |
| Resolution | 2400 x 1080 pixels |
| Refresh Rate | 120Hz |
| Touch Sampling | 360Hz |
| Brightness | 1200 nits peak |
The result is a stunning visual experience whether you are watching movies, scrolling social media, or playing high-end games.
Power-Packed Performance
The highlight of this smartphone is its 12GB LPDDR5 RAM paired with 256GB UFS 3.1 storage. This kind of hardware configuration is rarely seen at this price point.
| Specification | Details |
|---|---|
| Processor | MediaTek Dimensity 8200 (5G Ready) |
| GPU | Mali-G610 MC6 |
| RAM | 12GB LPDDR5 |
| Storage | 256GB UFS 3.1 |
| Expandable | Up to 1TB (Hybrid Slot) |
With this configuration, users can expect buttery smooth multitasking, lightning-fast app launches, and lag-free gaming performance.
Gaming Performance
The combination of Dimensity 8200 and 12GB RAM makes it perfect for gaming enthusiasts. Games like BGMI, Call of Duty Mobile, Asphalt 9, and Genshin Impact run seamlessly at Ultra graphics settings with 60–90 FPS stability.
The phone also includes a dedicated Game Turbo Mode that optimizes performance, reduces frame drops, and minimizes heating during long gaming sessions.
Camera System – A Photography Powerhouse
Despite being an affordable device, Vivo has ensured that the camera system is premium.
Rear Cameras:
- 64MP OIS Primary Sensor – Ensures sharp, detailed images even in low light.
- 12MP Ultra-Wide Lens – Perfect for landscapes and group shots.
- 5MP Macro Lens – Captures close-up details with clarity.
Front Camera:
- 32MP AI Selfie Camera – Optimized for portraits, beauty filters, and night selfies.
Camera Features:
- Night Mode, Pro Mode, Portrait with Bokeh, AI Scene Detection.
- 4K Video Recording at 60fps.
- Ultra Steady Mode for smooth video capture.
| Camera Feature | Specification |
|---|---|
| Rear Setup | 64MP + 12MP + 5MP |
| Front Camera | 32MP |
| Video Recording | 4K 60fps |
| Stabilization | OIS + EIS |
Battery & 100W Fast Charging
The battery department is where Vivo has delivered a groundbreaking feature in this price segment.
- Battery Capacity: 5000mAh
- Charging Speed: 100W Ultra Fast Charging
- Charging Time: 0% to 100% in just 25 minutes
This makes it one of the fastest charging smartphones in its price bracket, ensuring you never run out of juice. Even a quick 10-minute charge provides up to 50% battery, making it highly convenient for users who are always on the go.
Software & User Experience
The device runs on Android 14 with Vivo’s FunTouch OS 14 on top. Vivo has optimized the interface for smoother performance, reduced bloatware, and added several useful features like:
- Extended RAM 3.0 – Converts 8GB of storage into virtual RAM.
- Smart Split Screen – For multitasking.
- Ultra Game Mode – Enhances gaming with better CPU/GPU allocation.
- Privacy Dashboard – Helps users track app permissions.
Vivo also promises 3 years of major OS updates and 4 years of security patches, which adds to its long-term usability.
Connectivity & Network Features
Being a future-ready device, the smartphone supports 5G connectivity with multiple band coverage.
| Feature | Details |
|---|---|
| 5G Support | Yes (12 Bands) |
| Wi-Fi | Wi-Fi 6 |
| Bluetooth | v5.3 |
| USB | Type-C 3.2 |
| NFC | Yes |
| Dual SIM | Yes |
| Headphone Jack | No (Type-C audio support) |
Pricing & EMI Options
The biggest selling point of this device is its aggressive ₹14,000 price tag. With such premium specifications, this price makes it unbeatable in the segment.
Price Table:
| Variant | Price (₹) |
|---|---|
| 12GB RAM + 256GB Storage | ₹14,000 |
EMI & Finance Options:
| Loan Amount | Tenure | Interest Rate | EMI (Approx) |
|---|---|---|---|
| ₹14,000 | 6 months | 0% | ₹2,333 |
| ₹14,000 | 12 months | 10% | ₹1,240 |
| ₹14,000 | 18 months | 10% | ₹860 |
This ensures that even budget-conscious buyers can own a premium device without financial stress.
Competitor Comparison
The Vivo Premium smartphone will be competing with devices from Redmi, Realme, iQOO, and Samsung in this price bracket.
| Smartphone Model | Price | RAM/Storage | Charging Speed | Camera | Verdict |
|---|---|---|---|---|---|
| Vivo Premium | ₹14,000 | 12GB/256GB | 100W | 64MP Triple | Best All-Rounder |
| Redmi Note 13 Pro | ₹16,000 | 8GB/128GB | 67W | 200MP | Great Camera, Higher Price |
| Realme Narzo 60X | ₹15,000 | 8GB/128GB | 33W | 64MP | Slower Charging |
| iQOO Z7 | ₹17,000 | 8GB/128GB | 44W | 64MP OIS | Gaming Focused |
| Samsung Galaxy M14 | ₹13,500 | 6GB/128GB | 25W | 50MP | Good Brand, Lower Specs |
Clearly, the Vivo Premium smartphone dominates the performance-to-price ratio segment.
Pros & Cons
Pros:
- 12GB RAM + 256GB storage at a budget price.
- 100W fast charging (0–100% in 25 mins).
- Premium AMOLED display with 120Hz refresh rate.
- Flagship-level design with Gorilla Glass protection.
- Great camera performance with OIS support.
- 5G ready with multiple bands.
Cons:
- No headphone jack.
- Bloatware present in FunTouch OS.
- Only one storage variant available.
Final Verdict
The Vivo Premium Smartphone priced at ₹14,000 is a game-changer for the Indian market. By offering 12GB RAM, 256GB storage, and 100W fast charging at this price point, Vivo has disrupted the mid-range segment and set new standards for competitors.
For buyers looking for a smartphone that combines powerful performance, premium design, fast charging, excellent cameras, and future-ready 5G connectivity without spending a fortune, this Vivo smartphone is an absolute no-brainer.
Whether you are a gamer, content creator, student, or professional, this phone delivers flagship-level experience at a mid-range budget. With such aggressive pricing, it is expected to dominate sales charts and become one of Vivo’s most successful launches in recent years.